Hi All,
Attached are the guidelines for submitting catalog ads for the national. If you have any questions, please feel free to email me!
Specifically, please note - electronic ads should be submitted on disk or thumb (usb) drive!
Thanks,
Ruth
LRC National Specialty Catalog Advertising info.
If you or your club would like to place in ad the 2011 National Specialty Week catalog,
Deadline is Friday, August 24, 2011
Use this opportunity to showcase your dogs, your kennel or retriever related products!
Advertise your web site or pay tribute to a special dog with a quarter page or business
card size ad!
Inside Front or Inside Back Cover (includes one catalog)................................$90
Full page (includes one photo and catalog).......................................................$60
Facing pages for the same advertiser (with or without photo)..........................$95
Half page (no photo)..........................................................................................$40
Quarter page – Business cards (no photo accepted) .........................................$20
Second photo (on full page ad only)..................................................................$10
ADVERTISING COPY INFO:
HARD COPY: Send your ad information and original photos to the advertising chairman.
We will prepare your ad and, if there is time, we will email you a proof. Black and
White photos are preferred.
ELECTRONIC: Ads must be submitted on disc/stick. There are several acceptable formats.
Image area is 4.5 inches x 7.5 inches. No bleeds are accepted.
1. (Preferred) High-Resolution PDF in Grayscale, TO SIZE, 300 pixels/inch.
2. 300 pixels/inch grayscale .jpg or .tif TO SIZE.
3. Word document, with images embedded AND included as a separate .jpg or .tif. Be
aware, your selected fonts may not be available. We will substitute fonts as close as we can
match. NOTE: If you lay out your ad in Word at 8.5x11 size, it will NOT come down in
proportion to a catalog page. Reduction in width will make the ad very short on the page.
NOT ACCEPTABLE FORMATS: Word Perfect, PowerPoint, Works, Publisher or
Excel. These formats will not import into our layout program.
NAMING CONVENTION FOR ALL ELECTRONIC FILES: Make the FIRST word of
every file your last name. This will automatically group all your files together. If you have
more than one page, name each file with a 1, 2, etc. following your last name to indicate
which page the file is for.
All ad hard copy and labeled photos will be returned at the Specialty. If you will not be at
the Specialty Show and wish to have your photos returned, please include a SASE. Please
put your name and address on the back of all photos and type all copy to avoid errors!
Checks payable to LRC, Inc. in US funds MUST accompany the ad. All catalog ads
should be sent to:
Ruth Solomon • 661 Exeter Road • Hampton, NH 03842
(603) 601-2563 • e-mail:sealcovelabradors@gmail.com
Please pass this message on to your friends.
Thank you from the 2011 National - Area Committee
