Empire Film Group Announces a Special Theatrical Promotion With PETA for "BLONDE AND BLONDER" Release
Net USA Theatrical Revenues to Benefit Animal Rights Charity

LOS ANGELES, CA - EMPIRE FILM GROUP, INC. (PINKSHEETS: EFGU) will donate all of its net theatrical revenues from the forthcoming release of the comedy "BLONDE AND BLONDER" to the animal rights charity PETA (People for Ethical Treatment of Animals), an organization supported by the film's star, Pamela Anderson. The film will open in theatres across the U.S.A. on January 18th, and is expected to generate tens-of-thousands of dollars for PETA.

"We wanted to do something different and something positive," said Eric Parkinson, CEO of Empire Home Entertainment, the distribution division of Empire Film Group. "The agreement to donate theatrical revenues to PETA was important to Pamela Anderson and could inspire greater attendance for the film. Their group performs important educational and legislative work for animal rights, and we're honored to support them."

"Blonde and Blonder" is a new comedy starring Pamela Anderson and Denise Richards as two good-intentioned but intellectually-challenged ladies in an adventure of mistaken identities. The film also stars Emmanuel Vaugier ("Saw IV") and the comic duo of John and Kevin Farley, brothers of the late comedian Chris Farley. The film was directed by Empire Film Group, Inc. CEO Dean Hamilton Bornstein. Pamela Anderson has been a supporter and spokesperson for PETA for over ten years.