I think the new person doing the ads is not a breeder or dog person, so is looking at it from an artistic point of view and not what info breeders shopping for a stud dog want to see. People's attention span is limited, so if the info is not right there in front of them they may just move on, so for advertising a dog for stud better to have clearances and pedigree upfront rather than hoping someone will go to the website based on an artsey picture.
Maybe I haven't looked at all of them but I don't remember seeing any ads that DON'T have clearance and pedigree (at least parents) information on them?
It's interesting that some liked the newer format, while other didn't. I do agree that they cound have been a bit smaller in size. Not everyone has a wide screen monitor. I'll make adjustments next time.
I'm happy to do them either way.
While on the subject of The Spotlight Ads. How do most of you feel about running the 2fers as compared with the monthly Ads? I've been thinking of just running them 6 times a year.
